What Are The Various Types of Signage in Dubai?

In a dynamic business environment like Dubai, signage plays a critical role in attracting attention, communicating brand identity, and ensuring visibility in a competitive marketplace. Whether it’s a retail storefront, restaurant, office, or commercial building, signage is more than just aesthetics—it must comply with strict regulatory standards. To legally install signage in Dubai, business owners must secure official approvals from the concerned authorities.
At Ace Star Contracting, we guide clients through the complete process of signage in Dubai—from design and documentation to approvals and installation. In this article, we’ll explore the types of signage allowed in Dubai, how to obtain signage approvals, and the importance of compliance.

Why Is Signage in Dubai Regulated?

The Dubai Municipality, Dubai Development Authority (DDA), Trakhees, and Roads and Transport Authority (RTA) all enforce specific signage guidelines to ensure public safety, aesthetic harmony, and brand regulation. Unauthorized or non-compliant signage can lead to fines, removal notices, or business license delays.
Therefore, having proper signage in Dubai is not just about visibility—it’s about operating legally and professionally.

Types of Signage in Dubai

There are various types of signage used across commercial, industrial, and residential sectors in Dubai. Each type serves different purposes and is regulated accordingly.

1. External Signboards

Mounted on the façade of a building, this signage typically displays the business name and logo. These must strictly match the trade license name and be placed within designated zones.

2. Internal Signage

Used within malls, offices, or internal corridors, internal signage guides customers or highlights brands. These often require master developer approval, especially in malls and commercial towers.

3. Pylon or Totem Signage

Tall freestanding structures often found near main roads or entrances to complexes. These are highly visible and require approval from Dubai Municipality or RTA depending on placement.

4. Directional Signage

Placed in parking areas, building lobbies, or streets, directional signage helps guide customers. Although functional, they must still adhere to font size, placement, and color guidelines.

5. Digital and LED Signage

Screens or digital panels used for advertising or branding. Digital signage must follow specific luminance and safety regulations.

6. Billboards and Hoardings

Typically used for large-scale advertisements. These require permits from the RTA and Dubai Municipality and are regulated heavily due to safety and traffic distraction concerns.

7. Temporary Signage

Used during events, promotions, or construction. Temporary signage still requires approvals and must be removed after the permitted period.

What Approvals Are Required to Get a Signage Permit in Dubai?

Before installing signage in Dubai, businesses must obtain clearance from several authorities depending on the signage type, location, and property jurisdiction. Below are the primary approvals typically required:

1. Dubai Municipality Approval

Dubai Municipality Approval is crucial for signage on commercial buildings, retail outlets, and standalone shops located within the main city jurisdiction.

2. Dubai Development Authority (DDA)

If your business is in free zone areas like Dubai Media City, Internet City, or Design District, you must apply through the DDA portal for signage approval.

3. Trakhees Approval

Required for signage within areas managed by Trakhees such as JAFZA, Palm Jumeirah, and Nakheel communities.

4. Roads and Transport Authority (RTA)

If signage is located near roads, intersections, or highways—especially billboards, pylon signs, or directional signage—RTA approval is mandatory.

5. Master Developer NOC

In gated communities or large developments managed by entities like Emaar, Nakheel, or Meraas, you need a No Objection Certificate (NOC) from the developer.

6. Building Management or Landlord NOC

Before applying for government approval, a signed NOC from your landlord or building management is required confirming that the signage can be placed on the property.

Signage Design Guidelines in Dubai

When planning for signage in Dubai, it’s essential to comply with the city’s design and technical requirements. Authorities provide detailed regulations that cover:

Required Documents for Signage Approval

To apply for signage approval in Dubai, the following documents are usually needed:

Ace Star Contracting handles the entire documentation process to ensure accuracy and avoid rejections.

Step-by-Step Signage Approval Process in Dubai

Step 1: Design Finalization

The client or branding team submits a signage design concept. Our team ensures it complies with the relevant authority’s guidelines.

Step 2: Authority Identification

We determine which government or master authority must approve the signage based on the location.

Step 3: Document Preparation

All design drawings, NOCs, and trade documents are compiled for submission.

Step 4: Online Submission

We submit the application through the appropriate portal (Dubai Municipality, DDA, Trakhees, etc.) and pay required fees.

Step 5: Review and Feedback

Authorities may request design modifications or clarifications. We handle revisions and resubmissions promptly.

Step 6: Approval Issuance

Once approved, a signage permit is issued allowing installation to proceed legally

Step 7: Installation and Inspection

Signage is installed as per approved specifications. In some cases, a post-installation inspection may be conducted.

How Long Does Signage Approval Take?

Approval timelines vary depending on the complexity and location:

With our expert handling, most signage approvals are secured within the first submission cycle.

Why Work with Ace Star Contracting?

Navigating the signage approval process in Dubai can be time-consuming and confusing, especially for business owners new to the regulations. At Ace Star Contracting, we bring years of experience in:

We help businesses save time, avoid penalties, and ensure that their signage meets both branding goals and regulatory standards.

Conclusion: Get Your Signage in Dubai Approved The Right Way

Whether you are opening a new store, renovating a commercial space, or upgrading your brand identity, getting the right signage in Dubai is crucial. It’s not just about visibility; it’s about compliance, safety, and professional presentation.
With Ace Star Contracting as your signage approval partner, you can focus on your business while we manage the regulatory process from start to finish.
Contact us today to schedule a consultation or request assistance with signage design, approval, and installation.